Archive for the ‘PPC industry’ Category
11|17|2008 9:47 pm EDT
by Adam Strong in Categories: PPC industry
With all that’s happened with Yahoo! recently, this may come as no surprise, but Jerry Yang has stepped down as CEO. Yang, who co-founded the company in 1995, has come under a great deal of criticism in recent months, most notably for turning down Microsoft’s $47.5 Billion dollar buy-out proposal (almost 3x what the company [...]
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Tags: aol , google , jerry yang , microsoft , yahoo
10|25|2008 5:31 pm EDT
by Adam Strong in Categories: PPC industry
Domainers Reporting Bigger Squeeze on Google Feeds
Domainers have been talking about the declines in PPC revenues for quite awhile now, but more recently we have been receiving consistent reports of recent declines in Google-fed PPC programs. At the same time we are hearing this report, we’ve heard rumblings of Google exercising clawbacks on revenue.
Some chatter [...]
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Tags: clawbacks , google , namedrive , parking companies , PPC industry
08|28|2008 4:07 am EDT
by Adam Strong in Categories: PPC industry
For many domainers, the launch of ParkingPanel.com in the fall of ‘06 was a welcome addition to the PPC space. The Oklahoma-based company saw a quick growth spurt with some large domain portfolio owners switching over to their system. Then in February ‘08 the plug was pulled on the Google feed syndication through Ask.com. [...]
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Tags: ask.com , google.com , parking companies , parking panel , parkingpanel.com
06|19|2008 11:53 am EDT
by Frank Michlick in Categories: PPC industry
Image via Wikipedia
As per requirements of their main PPC provider Google, Sedo will now include unpaid search results on Domain Landers. From the Sedo announcement as posted on their site:
One of these industry-wide changes is the implementation of organic search results on parked domains. Organic searches will appear at the end of a search results [...]
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Tags: domain parking , fabulous.com , google , search results , sedo
06|10|2008 10:26 pm EDT
by Chad Kettner in Categories: PPC industry
Marchex (MCHX), a company already known for its leading local search/advertising network as well as their domain portfolio, has combined Industry Brains and Enhance Interactive to create Marchex Adhere, a new pay-per-click channel that will provide advertisers and agencies with exclusive access to more than 200 premium publishers.
Marchex Adhere is primed to compete with Google [...]
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Tags: adhere , google , marchex , mchx , Pay per click , yahoo
04|11|2008 2:04 pm EDT
by Frank Michlick in Categories: PPC industry
According to this article on TechCrunch, Yahoo! will be running a two week test to include Google Ads in 3% of their search result advertising. While this might be part of a strategy for their negotiations with Microsoft, it also serves as a painful reminder for the domain industry. Domain monetization options are basically limited [...]
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Tags: google , microsoft , monetization , ppc , Search , techcrunch , yahoo
03|26|2008 8:04 pm EDT
by Adam Strong in Categories: PPC industry
Domain name parking company Skezno announced via an email to partners today that they have received a minority stake investment from the Ashmore Group. The company release which has been copied below had not made it to either businesses website at the time of this writing.
Skenzo, a leading provider of technology, in the traffic monetization [...]
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Tags: ashmore group , Divyank Turakhia , private equity , skenzo
02|25|2008 5:29 pm EDT
by Adam Strong in Categories: PPC industry
Forgive me for missing out on the obvious additional misuse of another racist domain name, Niggers.com which is owned by the “Anti Hate Association” and currently is displaying a parking page by Sedo. Is the Anti Hate Association aware of how their domain is being used?
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Tags: domain parking , niggers.com , racism , sedo
02|12|2008 3:19 pm EDT
by Frank Michlick in Categories: PPC industry
As per an email we just received from Parked.com, Yahoo! has warned the parking companies using a Yahoo! feed that they need to enforce the anti-arbitrage (”no paid traffic”) rules in the future.
Parked.com had been the only parking company we were aware of that was able to allow small targeted amounts of arbitraged traffic.
The email [...]
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Tags: arbitrage , parked.com , yahoo
02|12|2008 9:47 am EDT
by Frank Michlick in Categories: PPC industry
According to an article by DomainNameWire, Ask.com is to stop syndicating the google advertising feed to parking providers.
Domain Name Wire has learned through multiple sources that Ask.com’s Google feed will no longer be syndicated to parking companies as of March 1. A number of parking companies use this feed to augment other search results. I [...]
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Tags: ask.com , domain name wire , domain parking , google
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