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09|02|2011 02:06 pm EDT

Andrew Rosener Cashes Out of DX.com Site 2 Weeks After Launch

by Adam Strong in Categories: People

Domain name broker Andrew Rosener recently delved in to building out an online business, launching a daily deals aggregator at DX.com.  I ventured over to the site to see how things were progressing and noticed a dramatic change to the layout and what appeared to be new ownership in the whois. DNN contacted Rosener who confirmed with us that the domain name was sold.

Rosener told us “I’ve only owned the domain for 60 days and the site hasn’t even been up for 2 weeks but DealExtreme.com made us an offer we couldn’t refuse.”   DealExtreme.com, based out of Hong Kong,  is one of the oldest deal sites for electronics.  Fellow blogger Andrew Alleman questioned whether the domain name would help stand out in that space.   The rarity of 2 letter domains like this obviously caught DealExtreme’s attention, so I guess we found out that the domain stands out.

Rosener told DNN he’s been looking for new projects to invest in like his daily deals site. Since DealExtreme.com wanted the domain only, Rosener intends to continue offering his daily deals service under a new name, DailyDeal1.com.  He also revealed that he has plans to launch a new video game site soon.

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5 Comments

MediaOptions.com

September 2, 2011 @ 3:19 pm EDT

I think the sale happened because of the great Logo I got from Logo.com.

For certain this is a prime example of the power of a good domain name and a 2 letter .com is the Gold Standard.

Frank

September 2, 2011 @ 6:20 pm EDT

So funny! “I think the sale happened because of the great Logo I got from Logo.com.” :D

man, the idea was to sell the domain from the start!! what a bunch of BS :)

hats of to you but please, don’t try to fool people :)

Frank

September 2, 2011 @ 6:23 pm EDT

and the new name for the “deal project” is DailyDeal1.com! :D

man! this is serious funny stuff!!

ROTFL

Frank Michlick

September 3, 2011 @ 1:51 am EDT

@Frank: I’m not sure he wanted to sell the domain from the start – after all he also invested some money into development. Apparently it helped sell the name though.

adam

September 3, 2011 @ 2:00 pm EDT

Frank I think he’s being sarcastic about the logo dude.
I asked a similar question of Andrew. . . “did you build out the domain just to sell it and maximize the sale”
He can reply with his answer here but I think every one of us builds out domains with the intentions of an eventual sale. . . .to think otherwise, that’s some funny stuff

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