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Posts Tagged ‘ppc’

06|26|2008 9:45 pm EDT

ICANN Policy Brief on Domain Monetization- Domain Tasting Killing Legitimate Use of Domains

by Adam Strong in Categories: Featured, ICANN / Policy

In a recently released policy brief, ICANN addresses domain name monetization (PDF) as if it were a problem to be addressed. The policy brief begins by discussing and explaining domain monetization and Pay Per Click (PPC) advertising in layman terms. The paper further goes on to discuss domain tasting and points out [...]

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06|12|2008 2:09 pm EDT

Flash: Google and Yahoo Announcing Partnership

by Adam Strong in Categories: Editorial, ISPs, Up to the Minute

According to a TechCrunch post, Google and Yahoo will be announcing a partnership arrangement today (1:30 PST). Stay tuned for breaking news as it happens [more here] Share

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04|11|2008 2:04 pm EDT

Yahoo! to run Google Ads on search results

by Frank Michlick in Categories: PPC industry

According to this article on TechCrunch, Yahoo! will be running a two week test to include Google Ads in 3% of their search result advertising. While this might be part of a strategy for their negotiations with Microsoft, it also serves as a painful reminder for the domain industry. Domain monetization options are basically limited [...]

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02|28|2008 4:05 pm EDT

Skenzo switches to Yahoo! Feed

by Frank Michlick in Categories: Up to the Minute

After Skenzo first notified some of their customers earlier this week that they would be moving some of their domains to a second tier feed, Skenzo has now announced that they are switching to a Yahoo! feed. Read the full email after the break. Share

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