Subscribe to RSS Feed

12|11|2012 10:58 am EDT

Go Daddy appoints Blake Irving as CEO

by Frank Michlick in Categories: People

Tags: , , , , ,

Blake Irving, CEO of Go Daddy

SCOTTSDALE, Ariz. (Dec. 11, 2012) — Go Daddy, the world’s largest provider of Web hosting, domain name registrations and new SSL Certificates, today announced Blake Irving, formerly a long time Microsoft executive and Chief Product Officer of Yahoo! Incorporated (“Yahoo”), will assume the role of Chief Executive Officer (“CEO”), effective January 7, 2013.  Irving will succeed Scott Wagner, a Member of KKR who has been serving as interim CEO since July.

Go Daddy, the industry leader of Web hosting solutions for small and medium businesses, is poised for a promising future,” said Go Daddy Executive Chairman and Founder Bob Parsons. “Blake Irving’s deep technology experience and his history of developing new cutting-edge products and leading large global teams make him an enormously compelling choice to drive Go Daddy to the next level of its domestic and global growth.  Go Daddy has made great strides with Scott Wagner as CEO, and we look forward to building on that in the future.

Go Daddy has recently been expanding its market-leading products to support its nearly 11 million customers, mostly small business customers both domestically and internationally.  This summer, Go Daddy acquired, a cloud-based financial management application and the company also formed a partnership with DudaMobile to launch mobile Website Builder, a service that automates the integration of Web and mobile sites to save businesses time and expand their customer reach.

I’m honored for the opportunity to lead such a talented team and to be a part of such an innovative company,” Blake Irving said. “Go Daddy is and will continue to be the hub where businesses can come to life, grow and prosper. We strive to be the global resource that fuels success for countless entrepreneurs and innovators around the world. As a long time Go Daddy customer, I have seen firsthand an organization that is committed to its customers 24 hours a day and seven days a week and yet there still remains much more we can do to enhance the customer experience. This is a fantastic opportunity, and I can’t wait to hit the ground running in January.

Go Daddy is fortunate to have Blake Irving join the team for the next chapter in his long time career as an innovator,” said Scott Wagner, Go Daddy’s Interim CEO. “I‘m thrilled for Blake and I am thrilled for Go Daddy. We have good momentum on product and our international growth and having someone with Blake’s talent and character lead the company will only accelerate it.”

About Blake Irving

Blake Irving has been appointed Chief Executive Officer of Go Daddy, effective January 7, 2013, and will also join the Go Daddy Board of Directors.

Irving most recently served as Chief Product Officer at Yahoo! Incorporated, where he developed and rolled out the unified product vision and strategy — growing the company to nearly one billion active PC and mobile users.  Prior to Yahoo, he spent 15 years at Microsoft, serving in various senior roles, most recently as Corporate Vice President of the Windows Live Platform.  While at Microsoft, Irving was responsible for creating and leading a global development and operations organization of more than 4,000 employees in the creation and operation of Microsoft’s global online services, launching several new products, including MSN Messenger and growing Hotmail from 7 million to 290 million users.

Mr. Irving currently serves on the Board of GolfLogix, a Scottsdale, Ariz.-based mobile Web company.  He has also served as a professor at Pepperdine University.  He is a graduate of San Diego State and received an MBA degree from Pepperdine University.

[via Press Release]

09|07|2011 12:27 pm EDT

Yahoo! Up For Sale?

by Adam Strong in Categories: Search Engines

Tags: , , , , ,

The big tech news yesterday was that Carol Bartz, CEO of Yahoo, was fired.  Today the Wall Street Journal is reporting that Yahoo! is a possible takeover target (when weren’t they a takeover target).  As Business Insider puts it,”That’s the equivalent of sticking a FOR SALE sign on the lawn.”  Yahoo! may have missed their opportunity back in 2008 when Microsoft made the play to acquire them.

Obviously, Yahoo! has been one of the top upstream providers for domain parking and many large portfolios have relied on their feed over the years including Kevin Ham and Frank Schilling.  Parking companies like Skenzo, and TrafficZ  also rely heavily on Yahoo!.

The continued uncertainty about the future of Yahoo! can not be good news for anyone in the space.

08|17|2011 04:34 am EDT

Yahoo! Introduces PPC Limits for Parked Domains on Five TLDs [updated]

by Frank Michlick in Categories: PPC industry

Tags: , , , , , , , , ,

According to an email sent by domain parking company TrafficZ last night, Yahoo! has introduced a daily revenue cap for parked domains in the .biz, .co, .info, .tv and .us TLDs. If a domain exceeds the revenue cap, no more paid Yahoo! ads will be displayed on the domain for another three days.

Unfortunately the announcement does not reveal the revenue cap, which could potentially be determined on a per domain basis. I would expect the parking companies that are on a Yahoo! feed to either a) implement a backup feed for those TLDs or b) ensure that a backup feed is used once Yahoo! ceases to deliver ads for those domains.

[Update]: We now have a confirmation from & that this restriction was also imposed on their Yahoo! feed. Craig Rowe told DNN via email: “Yes, this is affecting our Yahoo feed as well, and all Yahoo domain match feeds.  In our case, when the capping kicks in, we backfill the domain with ads from second-tier feeds.  So, it’s not that a domain will make no money, but rather it’ll earn less from those ads.

[Update2]: TrafficZ sent another update on Aug 17, offering “TrafficZ clients with exceptional .INFO, .US, .TV, .BIZ and/or .CO domains” to submit those domains to their account team for further review. The email goes on to say that “where appropriate, TrafficZ will work with Yahoo! to have revenue cap limits raised or removed from qualified domains, regardless of TLD“.

See the full note mailed by TrafficZ after the jump.


05|17|2011 03:47 am EDT

Frank Schilling Switches To Google Feed, Begins Offering Parking Services (

by Frank Michlick in Categories: News

Tags: , , , , , , , , ,

The domain industry sees many changes. With the downturn of PPC revenue, many of the old-school domainers started to respond more actively to sales inquiries in order to make up for the loss. While it appears that PPC income is not yet on the rebound, many domain investors have been looking to development and other methods of generating additional revenue. Especially with domains that were using a Yahoo! PPC feed the change has been very noticeable.

Driven by the pinch of lower PPC revenues on a Yahoo!/Bing feed, it appears Frank Schilling’s NAMedia has recently switched to a Google feed. The company has also removed their social application originally launched as, then rebranded as Chatr and now finally Postboard. Via Email Schilling told DNN:

“In the early days of the oil-boom you could literally drill a hole in the ground with a hand-drill and strike a small gusher of oil. Then as the shallow oil ran out.. the hand-drill guys invested in bigger rigs and more sophisticated machinery. Today you have elaborate rigs manned by the hand drillers grandchildren, striking huge oilfields, miles below the sea floor. Many of the people behind the drilling equipment quite literally learned on the job. There is no university for this. The domain traffic business is very much like that. The last ten years have seen an evolution where things have gotten much more sophisticated. A few of the larger operators have embraced technology and grown to deal with the changed landscape in paid search. Google has become a critical partner in the evolution of type-in traffic monetization. The level of technical efficacy required to play there is higher though.

I remain hopeful that Yahoo will turn its third party marketplace around so it remains attractive to domain traffic, but that job is really Microsoft’s responsibility now, and it remains to be seen whether Microsoft cares enough to solidify third party publisher payouts and to fairly value domain name type-in traffic against other forms of traffic in the channel such as Error Search and Keyword Marketplace Arbitrage.”

Aside from switching parking feed providers NAMedia is also allowing others to use this new feed. Schilling created a site at inviting people to apply for a “A no-frills domain monetization platform, for experienced type-in traffic operators.” and promising that “You will make significantly more money here“. According to WannaDevelop’s Mike Cohen, the service is being tested by the likes of Rick Schwartz, Chad Wright, Garry Chernoff, Alex Lerman. [Update] According to our friends at HosterStats, there are currently over 14,000 domains pointing to the service’s nameservers.

“I’m looking for high quality type-in traffic partners to grow a long-term and stable traffic co-operative. I’m in a great position to do this, having a unique structure with a very large tranche of owned and operated traffic. I don’t need (or want) to create a huge profit center for myself on the back of my fellow domainers traffic. This is about trying to reward those who innovate by returning the bulk of the revenue to them, so they can do what they do best.. Everyone who has joined to date, is pleasantly surprised when they see what their traffic is really capable of.”

08|03|2009 07:14 am EDT

The Domain Space Reacts To Microsoft-Yahoo Deal

by Chad Kettner in Categories: News

Tags: , , , ,

It’s official – Microsoft and Yahoo have announced a 10-year search and advertising partnership that will give Microsoft’s Bing a better chance to show off its new search technology and provide Yahoo with an opportunity to challenge Google in online advertising.

And in case you’ve haven’t seen the details, the deal goes like this:

  • 10 year agreement.
  • Microsoft acquires an exclusive 10-year license to Yahoo’s core search technologies and can integrate these technologies into Bing.
  • Yahoo will continue to syndicate its current search affiliate partnerships.
  • Bing will be the exclusive search and paid search platform for Yahoo sites.
  • Yahoo will become the exclusive sales force for both companies’ premium search advertisers. Self-serve ads for both companies will run by Microsoft’s AdCenter platform.

So Bing will now power the search algorithm on Yahoo/Bing and Yahoo will now power the premium search advertising for Bing/Yahoo.

But what does that mean to you?

After the jump, there’s a quick trip around the domain space on what people are saying: (more…)

07|20|2009 05:39 pm EDT

Search Engine Bing Loves Keywords, According to Recent Study

by Chad Kettner in Categories: Search Engines

Tags: , , , ,

According to a recent study by Memorable Domains, Bing gives keyword-based websites the biggest boost in search engine rankings compared to other leading search engines such as Google and Yahoo.

Memorable Domains randomly selected 125 generic websites and analyzed the position of each site within the first 2 pages (20 results) for a search on the keyword or keyphrase contained within its domain name (ex. “” and the “special effects” keyphrase). The study used Google UK, Yahoo UK, and Bing UK – all in default search mode except from selecting “results from the UK” modifier as offered by each search engine.

Two metrics were examined: the presence of the site within the top 20 results (on a “yes” or “no” basis) and the specific position at which the site was displayed if it was in the top 20.

“Yahoo UK (default mode) and Google (default mode) both saw similar numbers of domains ranking within the first 20 results, at 56% and 57% respectively”, according to the study. “In other words, over half of all the sites in the study ranked within the top 20 results on Yahoo UK and/or Google UK for a search on the keywords making up their domain name, and this was the lowest overall result. For Bing UK (default mode), 62% of domains ranked within the top 20 results.”

While Bing is the most generous search engine for keyword-based domain names, the evidence shows that keywords always play an important factor in achieving a top 20 ranking on any search engine.


06|12|2009 12:52 pm EDT

Domain Roundtable Auction adds Yahoo!’s

by Frank Michlick in Categories: Up to the Minute

Tags: , , , , ,

The auction at DomainRoundtable in the coming week has just added the name “” from the premium domain portfolio of Yahoo! to their lineup. The domain is listed with a reserve price of $150,000 USD. Yahoo! had recently sold the domain name for an undisclosed amount to WordPress.

11|17|2008 09:47 pm EDT

Yahoo! CEO Jerry Yang Steps Down

by Adam Strong in Categories: PPC industry

Tags: , , , , ,

With all that’s happened with Yahoo! recently, this may come as no surprise, but Jerry Yang has stepped down as CEO. Yang, who co-founded the company in 1995, has come under a great deal of criticism in recent months, most notably for turning down Microsoft’s $47.5 Billion dollar buy-out proposal (almost 3x what the company is now worth).

Yahoo remains in a very vulnerable position as their market cap plummets , the Google-proposed ad partnership has reportedly disappeared . There have also been no new developments coming from the rumored AOL deal and Yang’s departure could signal the end of that possibility.  Yang’s decision is better late than never, but in this economy it will take a lot of work to get the company back where it was just months earlier.  With the close connection domainers have to Yahoo, this is important news. Hopefully this move is a sign that the company is making a turn around.

07|30|2008 01:51 pm EDT

Statements of the Domain Name State

by M. Fiol in Categories: Featured

Tags: , , , ,

Ten Emerging Beliefs and the Opportunity They Present

Domain conferences share a commonality during which, over time (turbulent times no less), certain conventional wisdoms begin to emerge as the industry matures and infrastructure solidifies. In other words, the more the industry coalesces and becomes viable and full, the more common beliefs come into play and perception becomes a central figure. (more…)

07|14|2008 12:53 am EDT

Yahoo! + Demand Media?

by Adam Strong in Categories: Up to the Minute

Tags: , , , ,

I’ve been away from my PC, so this is hardly up to the minute stuff, however I wanted to get this snippet up on the site before it was completely stale. As previously seen on Tech Crunch , Yahoo was rumored to be courting Demand Media, and Demand wants a truckload of cash. . . ie. BILLION$. However, it was later reported that “there has been no offer floated.” Demand Media is the parent company of domain registrar and domain aftermarket site The company also owns a variety of media sites such as and as well as web 2.0 / social media companies such as and Pluck.

If you want to know more about Demand, check the video of CEO Richard Rosenblatt from All Things Digital at the link or after the jump. There’s nothing in the video about the acquisition, but it’s a good candid interview.